by Nick Berns | Aug 15, 2020 | Google Ads, PPC
Google recently sent out an email to all business owners that use Google AdWords stating that as of November 1st, 2016 all Google AdWords will be charged GST. GST has not been charged before to any business using AdWords to advertise until now. What is GST? This...
by Nick Berns | Aug 13, 2020 | PPC, SEO
There are several ways of measuring business success. Most businesses and marketers prefer measuring success through organic views, page views and goal conversations, which are quite useful. Even though such analytics come in handy when monitoring business success,...
by Nick Berns | Apr 30, 2020 | Google Ads, PPC
Whether you are starting advertising online or using Google Ads for the first time, it is necessary to know about this platform. Though it is very easy to open an account with Google Ads, it is not as easy as it seems to get the best return for your money. While we...
by Nick Berns | Apr 29, 2020 | Google Ads, PPC
From the information which was revealed late February, Google has decided to get rid of the average position metric. When online marketers heard about this information, they were surprised. The unfortunate thing is that google ads are replacing the average position...
by Nick Berns | Apr 28, 2020 | Google Ads, PPC
Major changes in the Google shopping platform were announced at the google marketing live 2019 which was held in San Francisco. Though Google has dominated online search to a large extent, it is now facing competition from other internet companies. One of the largest...
by Nick Berns | Apr 27, 2020 | Google Ads, PPC
Competitors and AdWord Marketing Google advertisers are often concerned about the risk of competitors affecting their business by clicking on their AdWords ads. In fact, we have even spoken to businesses that are so concerned about this they are reluctant to advertise...