by Nick Berns | Aug 13, 2020 | PPC, SEO
There are several ways of measuring business success. Most businesses and marketers prefer measuring success through organic views, page views and goal conversations, which are quite useful. Even though such analytics come in handy when monitoring business success,...
by Nick Berns | Apr 9, 2020 | Google Ads, SEO
When Should I Start Using Google Ads, SEO or both? Although both SEO and Google Ads are good online marketing tools, knowing which tool to focus your energy on can be very confusing. To understand better on this underlying topic keep reading this article. New Websites...
by Nick Berns | Apr 6, 2020 | PPC, SEO
What is Search Engine Optimization and Pay-Per-Click? SEO 101: Comprehending The Meaning Of SEO Search engine optimization or SEO is a broad term that is used to describe optimization techniques and strategies that are applied to websites in order to rank higher on...
by Nick Berns | Sep 29, 2019 | SEO
The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to...
by Nick Berns | Sep 29, 2019 | SEO
The world of Search Engine Optimization is changing rapidly. Google and Facebook are are not only updating their PageRank algorithm and guidelines, but also releasing new features and paying attention to websites adopting best-practices. However, the old-but-gold...
by Nick Berns | Sep 18, 2019 | SEO
The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For...