BLUELIGHT Offers Professional Google Adwords Services, Based In Auckland, NZ

A Google Ads campaign is an effective way of generating leads and sales for your business. It allows you to target ready-to-buy customers who are actively looking for your product or service.

Our expert team of certified Adwords experts will create a custom campaign specific to your business goals. The biggest advantage to PPC advertising is that you don’t have to pay until a prospective customer actually clicks on your ad. If you aren’t investing in Google Ads already, you are missing out on sales.

What makes BLUELIGHT different? We don’t just focus on clicks. We track every single action your prospect takes on your website and optimise your PPC campaigns for conversions. We focus on campaign ROI from day one.

Book a free Google Ads consultation today to learn more about how the Bluelight advertising agency can effectively promote your business.

Google Ads Case Studies

Google Adwords NZ: Is The Investment Worth it?

After more than 5 years of working with Google Adwords and hundreds of thousand of dollars invested into PPC, our answer is a confident – yes! Here are the reasons why Google Ads is such an effective marketing channel.

Low Setup Cost

Setting up a Google Ads campaign doesn’t cost much. Typically there is a setup cost that a advertising agency like BLUELIGHT charges for keyword research and getting the account up and running. After that, there is a relatively small monthly management fee. The great thing about Google Adwords is that you only pay when somebody actually engages (clicks) with your advertisement.

Flexible Budget

Running Ads on Google doesn’t mean you have to invest thousands of dollars each month. You can set a budget that you are comfortable spending and adjust as you go. The budget limit feature in Adwords makes sure that you are never charged more than you are willing to pay! If you have used up your budget, you ads will simply pause.

Fast Results

Digital marketers love Google Ads PPC for a simple reason: Setting up a campaign today enables you to be on top of Google search tomorrow! An effective Google Ads campaign puts you in front of your target audience immediately! The sooner you start, the sooner your inbox gets flooded with enquiries.

Lead Tracking

The beauty of Google Ads is that paired with Google Analytics you can get instant insights into the actions users take on your website. BLUELIGHT leverages these platforms to analyse the performance of your campaigns and makes ongoing optimisations to maximise your Return On Investment.

Targeted Audience

Adwords marketing is a very effective method of advertisement and here’s why: People who type your product or service in Google are people who are in the market right now. They have a high purchase intent and are looking for a vendor. Google Ads allow you to tap into this audience and convert them from window shoppers into customers.

Remarketing Campaigns

Have you noticed the ads that follow you around the web, no matter where you go? That’s called remarketing in marketing-speak. Can you guess why it’s so popular? Because it works! With remarketing you show ads to people who have already expressed an interest in your products and engaged with your website. Not only is this a great way to stay on your customer’s mind, it’s also one of the most cost-effective advertising solutions in the digital marketing ecosystem.

BLUELIGHT Google Ads Setup

• Setup of new Google Ads account or takeover existing
• Keyword research, cost analysis, reach estimation
• Analysis of your product and service range and establishment of KPIs
• Implementation of ad account structure
• Setup of campaign keywords, negative keywords, targeting settings
• Professional ad copywriting
• Full implementation of email & phone tracking system

BLUELIGHT Google Ads Management

• Ongoing keyword research and addition to target list
• Changes to Ad copies where necessary
• Adjustment to demographic targeting in response to performance
• Analysis of user behaviour with Google Analytics
• Ongoing optimisation for maximum ROI
• Monthly reports on progress

What are you waiting for? Work with our professional team that provides services to Adwords Auckland.