ABOUT DESIGN2RENOVATE
The D2R team have been designing and renovating homes in Auckland for years. While other contractors take shortcuts, these guys do proper custom renovations that actually work for how you live.
- Residential Design - Kitchens, bathrooms, living spaces & whole homes
- 3D Visualization - See your renovation before it's built
- Project Management - From concept to completion
- Value Enhancement - Designs that boost your property value
No cookie-cutter solutions - just quality renovations that make your home work better and look amazing.
What We Needed to Overcome
Design2Renovate needed to cut through Auckland's crowded renovation market and get in front of serious homeowners who wanted quality design and renovation services, not just basic handyman work.
Time-wasters
Separating real renovation projects from tirekickers expecting $500 touch-ups for $15,000+ renovation jobs.
- No quick fixes for structural renovations
- No "just paint it over" customers
- Serious custom renovation only
- Designed solutions, not quick jobs
Cowboys
Standing out from handymen and DIY enthusiasts calling themselves renovation experts.
- Years of real renovation experience
- Proper design calculations
- Residential architecture expertise
- Professional design practice
Quality
Finding homeowners ready to invest properly. Minimum $15,000 renovation projects only.
- Confirmed renovation needs
- Investment mindset, not expense
- Quality design wanted
- Complex renovation projects
Better Targeting
Getting in front of the right businesses in Auckland.
- No handyman jobs
- Quality renovation projects
- Budget-capable contractors
- Precision-focused standards
How We Tackled the Challenge
Design2Renovate's problem wasn't their design skills - it was connecting with the right homeowners who valued quality renovation work.
Website Revamp
The initial site was outdated and not converting. We rebuilt it to show renovation expertise.
- Clear service differentiation
- Stunning gallery
- Conversion-focused design
- Mobile optimization
Lead Tracking System
Flying blind with paper and pencil, no insights into enquiries coming in. Our tracking system changed everything.
- Source attribution tracking
- Project value monitoring
- Renovation-specific leads
- ROI measurement
Real-Time Dashboard
Real-time lead insights, not outdated monthly reports.
- Lead quality metrics
- Keyword insights
- Geographic performance
- Owner in the loop
Google Ads Strategy
Laser precision that weeds out handyman-type jobs and attracts investment-ready people who want to transform their home.
- Precise keyword targeting
- Geographic segmentation
- Negative keyword filtering
- Smart ad copy
